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B2B Content Marketing & Copywriting Specialist - Freelance

About Leap:

Leap develops and operates retail stores for modern brands.  Via the Leap Platform, brands rapidly deploy stores throughout the country that work in concert with ecommerce to efficiently create compelling customer experiences.  Brand stores *powered by Leap* bring modern brands to life and deliver outstanding customer service and insights that enable growing brands to innovate more quickly and more profitably, with significantly less risk.  At Leap, we're excited by the opportunity to help reinvent retail and play a part in building the next generation of leading consumer brands while building an inclusive culture with meaningful presence in local communities.

 

Mission for the position

As the B2B Content Marketing & Copywriting Specialist, you'll be a freelancer working 15-20 hours a week with potential to grow into a full time role on the Brand Management team. You’ll work closely with Business Development, Growth, Account Management, Creative Services and our CEOs to tell our story across a variety of channels.  You’ll leverage both content creation and copywriting, in short form and longer form, to bring to life Leap’s mission, vision, products, features and capabilities.  Primary responsibilities include publishing content for B2B marketing efforts inclusive of blogs, corporate website, CRM emails, case studies, ads and sponsorships.  

 

Our ideal candidate has:

  • 3-5 years of experience in B2B content marketing/copywriting 
  • Excellent written communication and storytelling skills 
  • A portfolio that highlights your writing skills and ability to simplify the complex
  • Ability to proactively manage time, prioritize and be a self starter
  • A proven track record of working cross-functionally across an organization

 

Key Responsibilities:

  • Write engaging, compelling copy for a variety of B2B marketing materials inclusive of blogs, case studies, corporate website, presentation decks, email newsletters, sponsorships and ads
  • Create, manage, and publish a pipeline of 4-8 pieces of content per month
  • Be a steward of best practices in messaging, grammar, writing, and style for new and existing pieces of content
  • Partner closely with Brand Management and Growth teams to understand objectives, brand positioning and proof points to turn into content
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