General Manager: Billy Reid

About the Brand

From our home in Florence, Alabama, we bring our sensibility to the world at large through standout clothing, crafted with integrity and authenticity. Over 20 years, we have earned some of the most prestigious honors in fashion, including four CFDA awards. More importantly, we make clothing that is built to last. We believe in creating fewer, better things. We take your favorite wardrobe staples and improve them through unexpected, high-quality detailing—carefully considering every button, every thread, every stitch. We believe strongly in community, and draw constant inspiration from the artists, musicians, chefs and makers that surround us. We celebrate that community every year at our Shindig festival.

About the Role

We are seeking an innovative and results-driven Store Manager for our Billy Reid boutique powered by the Leap Platform, located on Abbot Kinney. You will lead with a strategic mindset, developing and executing plans that drive sales, enhance customer interactions, and strengthen community ties. A key part of this role is recruiting and developing a high-performing team through thoughtful hiring, coaching, and performance management. You’ll foster a collaborative, goal-oriented environment by setting clear expectations and leading by example.

As a local market expert, you will use your knowledge of community events and networking opportunities to drive store traffic, client engagement, and brand awareness. You’ll also partner with neighboring stores and execute impactful in-store activations to grow the customer base and elevate the brand presence.

Operational excellence is at the core of this position. You will ensure brand standards are met across all areas of store operations, including visual merchandising, cleanliness, inventory management, and shipment processing. The ideal candidate thrives in an independent, fast-paced retail environment and is confident in managing daily operations such as opening/closing procedures, team scheduling, and payroll accuracy.

This role may extend beyond your primary location, occasionally supporting other Leap-powered stores within the market. This includes assisting with new store openings, onboarding team members, providing sales floor coverage, or leading community activations. 

Position Requirements

• Proven experience in retail or customer service, ideally within boutique, premium, or lifestyle brands, with a passion for delivering exceptional customer experiences and cultivating long-term client relationships.
• Strong business acumen with the ability to interpret key performance metrics, identify trends, and adapt strategies to drive store performance and profitability.
• Demonstrated ability to deliver personalized service and build authentic client connections that reflect the brand’s values and enhance loyalty.
• Lead a proactive talent strategy through recruiting, networking, and succession planning to build strong pipelines and ensure long-term team stability.
• Ensure operational excellence across scheduling, payroll, inventory management, visual standards, and policy compliance to drive consistent store performance.
• Proficiency with digital tools such as Shopify, Endear, Slack, and Google Workspace to support business operations, client engagement, and team communication.
• Flexible availability, including evenings, weekends, holidays, and occasional travel as needed.
• Ability to actively lead on the sales floor, including standing, walking, using ladders, and lifting up to 50 lbs.
• Must be 18+ years of age

Annual Pay Range: $75k to $90k. Compensation will be determined based on the candidate's experience, skills, competencies, and qualifications.

Interpersonal Skills

• Inspirational Leadership: Coaches and empowers others through hands-on leadership and consistent feedback.
• Customer-Obsessed: Prioritizes service excellence and leads by example in creating memorable, personalized client experiences.
• Entrepreneurial Mindset: Thrives in fast-paced, ever-changing environments with a focus on adaptability and innovation.
• Collaborative Communicator: Builds trust across teams and communicates effectively to drive alignment and results.
• Emotional Intelligence: Demonstrates strong self-awareness, empathy, and the ability to lead with warmth, sensitivity, and professionalism in all interactions.
• Detail-Oriented: Ensures all operational and brand standards are executed with accuracy and precision.
• Brand Expert: Possesses deep knowledge of product materials, craftsmanship, and brand story to enrich the client experience and empower the team to sell with confidence.

Key Performance Indicators (KPIs)

• Sales & Profitability: Meets and exceeds store sales targets, driving strong results in conversion, AOV, and UPT.
• Client Engagement: Achieves high Net Promoter Scores (NPS) and client retention through personalized outreach and relationship-building.
• Operational Compliance: Maintains inventory accuracy, visual standards, and procedural excellence.
• Team Retention & Development: Builds a loyal, engaged team through proactive coaching, recognition, and growth opportunities.

About Leap

The Leap platform powers insight-driven retail stores for modern brands, delivering superior performance with minimized risk. We manage 100+ stores across the country proudly partnering with trailblazing brands such as Billy Reid, Frankies Bikinis, Grown Brilliance, Malbon Golf, MZ Wallace, Paper Planes, Ring Concierge, SET and many others. To hear more about our platform directly from our CEO, click here!

Leap offers a competitive total rewards package, which includes:

• Unlimited PTO (blackout periods apply)
• Commission Eligible
• Healthcare benefits (medical, dental, vision) 
• Flexible time off (paid company holidays, unlimited paid time off, sick leave, parental leave) 
• Access to company perks (commuter benefits, 401K, paid sabbatical, employee discounts at Leap stores, employee referral bonus, telecom reimbursement) 
• Employee Assistance Program
• Employee discount + wardrobe allotment for participating Leap brands

However you identify, whatever your path to get here; Leap celebrates diversity and is committed to maintaining a safe, rewarding and inclusive environment where Leapers thrive individually and as a team. In order to achieve our mission, building the world's largest network of branded retail stores – powered by data, systems and scale; we need to work hard to foster a diverse community to support the brands and customers we serve. These aren't just words, this is who we are. We know that our differences are what make our organization special and are paramount to our culture. Your age, skin color, beliefs, sexual orientation, nationality, disability, parental status, vet status, gender identity are valued.